Mass Media activities for polio communication [presentation]

This presentation gave an overview of mass media activities for polio communication in India at a national level. The rationale and approach behind the current media strategy centres on calls to action and date notification, which are directed toward the general public. Research surrounding the effectiveness of the mass media campaign has focused on 10 districts in Uttar Pradesh and all districts in Delhi. An active campaign to engage proactively with the media has yielded higher reach, booth compliance, and message recall, despite a persistence of negative media stories. Future considerations for India's mass media campaign include development of a quarterly plan of action and linking more closely with advocacy initiatives. Summary: http://www.comminit.com/evaluations/evaltagindia2007/evaluations-439.html

Full presentation [PDF]: http://www.comminit.com/pdf/PolioTAG_Delhi_Mar2007_MassMedia.pdf

Contact Gitanjali Chaturvedi, UNICEF India, gchaturvedi@unicef.org

Message to HM listserv members

Just to let you know that we now have 373 Health and Media listserv members in 58 countries - 40 Commonwealth countries and 18 non-Commonwealth.

Most members are working radio, television, and print journalists and programme producers. Others are media house CEO's and Directors, with others representing media training organisations, health development organisations, government health ministries, and universities.

This is quite an amazing network of dedicated individuals who would like to improve the media's role in health communication... so, let's not waste this
opportunity to communicate: share your experiences, tell us your concerns, forward your regional health stories... perhaps you have a tough decision relating to ethics or...? lets talk...

Colin Lloyd
Health and Media listserv moderator/editor
PS: more stats.... we get appoximately 260 visits to the Health and Media
website every day. Our most popular section is "resources":
www.healthandmedia.org/resources.html

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Section 1 - Members from Commonwealth countries
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AUSTRALIA - BARBADOS- BOTSWANA - BANGLADESH - CAMEROON - CANADA - DOMINICA - FIJI - GAMBIA - GRENADA - GHANA - GUYANA - INDIA - JAMAICA - KENYA - LESOTHO - MALAWI - MALAYSIA - MALDIVES - MAURITIUS - MOZAMBIQUE - NAMIBIA - NIGERIA - PAKISTAN - PAPUA NEW GUINEA - SEYCHELLES - SIERRE LEONE - SOLOMON ISLANDS - SOUTH AFRICA - SRI LANKA - ST LUCIA - ST KITTS - ST VINCENT - SWAZILAND - TANZANIA - TRINIDAD - UAE - UGANDA - UNITED KINGDOM - VANUATU - ZAMBIA

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Section 2 - Members from non-Commonwealth countries
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Afghanistan* - Benin - Belgium - Brazil - China* - Congo - Cote d'Ivoire -
East Timor - Egypt* - Ethiopia - Germany - Mali - Nepal - Senegal - Taiwan - USA - Zimbabwe* (* no organisations stated)

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Section 3 - One or more members work at these following organisations:
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>>Australia
Sydney University

>>Barbados
Caribbean Broadcasting Corp.

>>Benin
La Novelle Tribune
Radio Planete 95.7FM
La Nation

>>Botswana
Botswana Press Assoc.
Dikgang (newspaper)
Mid-week Sun
Botswana Television
Botswana Radio
Botswana Guardian
Blur Image

>>Bangladesh
Sangbad Sangstha
Daily Samakal
The Independent
Daily Protham Alo
Jai Jai Din Newspaper
Daily Sangbad
NTV Television Ltd.
Bangladesh Betar
Daily Amar Desk
Daily Ittefaq
The New Nation
The Daily Inqilab
United News of Bangladesh
BSS Daily
Protham Alo
Blur Image
Center for Social Comm.

>>Belgium
Medecins Sans Frontiers

>>Cameroon
Radio Reine
Cameroon Radio and Tv
Assoc. for Social marketing
Oko Rural Radio
Mutations
The Post
The Nation Magazine
Eden Radio
The Guardian Post
The Chronicle
Le Messager
The Herald
ACMS
100% Jeune
La Nouvelle Expression
The Star Headlines
Radio Equinox
Magic FM Radio
Radio Maendeleo
Radio Bonne Nouvelle
Newsweek magazine
cameroon tribune
friends of the press ntwk.
Abakwa Radio
Cameroon association of Media Professionals

>>Canada
British Columbia Institute of Technology
>>Congo
Medias au Ruban Rouge
Radio Maendeleo

>>Cote d'Ivoire
Radio Adjame
Fraternite Matin

>>Dominica
Dominica Broadcasting Corp.

>>East Timor
Inter-news

>>Ethiopia
Agency France Press Crown
Publishing PLC
Ethiopian Volunteer Media Professionals Against AIDS
Daily Monitor
UN IRIN Educational Media Agency
FM Addis
Ethiopia Radio & Television
Community Radio Harari
Addis Admass Newspaper
Ethiopia Radio & Television
Ethiopian Television Agency
Kumneger Magazine

>>Fiji
Fiji Daily Post Ltd.
Fiji Broadcasting

>>Gambia
The Independent
Assoc. of Health Journalists
Gambia Radio and Television
Daily Observer Newspaper
Borikama Community Radio
The Gambia News and Report
Foroyaa Newspaper
Radio 1 FM

>>Germany
Ph Heidelberg

>>Grenada
Grenada Broadcasting Network

>>Ghana
Ghana Broadcasting Corp.
New Times Corporation
African Women's Development Fund
Africa Health Research Organization

>>Guyana
National Communications Network

>>India
Star News
Health and Lifestyle Magazine
Blur Image
Makhanlal Chaturvedi University
Press Trust of India
Charkha Development Communication Network
Calcutta Correspondence
Hindustan Times
Tarun Mitra Prabhat Khabar
The Pioneer
all india radio
Science Development Network

>>Jamaica
CVM Communications Group

>>Kenya
Kenya times
Capital FM Hope FM
Kenya broadcasting corporation
Kenya Television (KTN)
Kameme FM
Nation Media Group
Nation TV
Standard News
Kenya Ministry of Health
Kenya Times
People Daily news
Rights Feature Service

>>Lesotho
Lesotho TV
Radio Lesotho

>>Malawi
African Bible College
Capital FM
CFC Radio
MIJ 90.3 FM
Radio Nkhotakota
FM 101 Power
Radio Islam
Radio Maria
Daily Times
Nation Publication
Malawi News Agency Central
Malawi Broadcasting Corp
Trans-world Radio
Malawi Institute of Journalism

>>Malaysia
Asian-Pacific Institute for Broadcast Development
Malaysian AIDS Council

>>Maldives
tv maldives

>>Mali
Panapress

>>Mauritius
Mauritius Broadcasting

>>Mozambique
United Nations Population Fund
Zambeze Correio da Manha
ISPUStv
Notacias NewsRevista Tempo
Correio da Manh RTP
Expresso Radio Mo ambique
Atribuna FaxI. C.S.
R dio Mozambique
MISA Mozambique
Vista News

>>Namibia
Namibian Broadcasting Corp.
Business Day Magazine
Radio Benue
Ministry of Information
The Guide Newspapers

>>Nepal
SAMAY National Weekly

>>Nigeria
Business Day Magazine
Radio Benue
Ministry of Information
the Guide Newspapers
Hallmark Media
Nasarawa Broadcasting Service
Porzmarkt Enterprises
Nigerian Television Authority

>>Pakistan
MAG Weekly, Jang Group
Daily Express
Daily Times
PeruEl Peruano Newspaper
HUM TV
Pakistan Broadcasting Corp
eye television network

>>Papua new guinea
PNG fm rwanda
Tele - 10

>>Senegal
FamdevJade/ Syfia Sahell Ouest

>>Seychelles
Seychelles Broadcasting

>>Sierra Leone
African Standard/ SLAJ/HARA

>>Solomon Islands
Solomon Islands Broadcasting Corp.
Solomon Star Newspaper
PAOA FM radio
ZFM
Planned Parenthood Association
Adventist Development Relief Agency
Island Sun Newspaper

>>South Africa
Farmer's Weekly
Commonwealth Health and Media Partnership
South African Broadcasting Corp.
AETUS Medical
University of Cape Town
Open Systems Learning Education Trust

>>Sri Lanka
Upali Newspapers Limited

>>St Kitts
St Kitts Radio

>>St. Lucia
Radio St. Lucia

>>St Vincent
Ministry of Health and the Environment

>>Swaziland
Swazi Observer
Ministry of Health
Swazi Broadcasting and Information Services
Swazi TV
Swazi Television Authority
World Health Organisation

>>Taiwan
Public Television Service

>>Tanzania
Radio Uhuru
Radio Tanzania
Radio Tumaini
University of Tanzania
Independent Television Limited
Uhuru & Mzalendo News
The Guardian LTD
Habari Corporation
Tanzania Standard News
Majira Newspaper
Independent Television TVT
Agape TV Network TVZ
DTV Channel 10
New Vision
East Africa Standard
The People Newspaper
Togo Kyrielle Radio Tanzania
Zanzibar Heci

>>Trinidad
TV6
CNMG

>>UAE
National Rehabilitation Centre

>>Uganda
New Vision Newspaper
Radio Uganda
Giants Magazine
World Vision
Radio Sapientia
Teso 88.4FM
Malaria Consortium

>>United Kingdom
Commonwealth Broadcasting Association
Commonwealth Press Union
World Association of Christian Communication
Science Development Communication
Colourful Radio
Commonwealth Foundation

>>USA
University of Missouri
International Centre for Journalists
Ohio University
Kaiser Family Foundation
Centre for the Advancement of Health
University of Minnesota
Uganda American Sickle Cell Rescue Fund
unicef

>>Vanuatu
Vanuatu Broadcasting and Television Corporation

>>Zambia
Zambia Sunday Mail
Zambia Daily Mail
Radio Christian Voice

Latest Health News

Thai "Condom King" Wins Gates Health Award
A non-profit family-planning group founded by Thailand's "Condom King" has won the $1 million Gates Award for Global Health, the Bill & Melinda Gates Foundation said on Tuesday.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401865


China Shares Bird Flu Sample.
WHO China has shared human bird flu samples for the first time in more than a year, giving a boost to international efforts to track the deadly H5N1 virus and develop vaccines, the World Health Organisation said on Friday.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401866


U.N. Urges HIV Testing for All Patients in Hard-Hit Nations
U.N. health officials on Wednesday called on nations with severe AIDS epidemics to offer routine, confidential HIV tests to all patients at health-care facilities in hopes of dramatically expanding the number of those who know they have the virus.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401869


WHO Official Says Flu Pandemic "Almost Certain"
A flu pandemic is almost certain to occur in the long term, but the likelihood of a large-scale outbreak in the next few years is less clear, a World Health Organization official said on Thursday.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401870


TB Patient Fled Ahead of Health Authorities
A man infected with a dangerous strain of tuberculosis fled across Europe to avoid detention, taking flight after flight to stay ahead of public health officials.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401871


Abbott Fund Increases Commitment to Fight Against HIV/AIDS in Tanzania

Further deepening its commitment to the fight against HIV/AIDS in Africa, Abbott Fund announced today that it is opening a new program office in Tanzania to manage its extensive HIV/AIDS philanthropic efforts and partnerships there.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401872


WHO Calls for Massive Expansion in HIV Testing

Voluntary HIV tests should be offered to all patients attending clinics, for whatever reason, in countries where AIDS is widespread, the World Health Organisation said on Wednesday.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401873


Bush to Seek Extension of AIDS Effort
President to Ask for $30 Billion to Double U.S. Contribution.
http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=145966231&u=1401874


(Source: Global Health Council)

Avian Flu Communication Resources [website]

This online resource centre for pandemic avian influenza communication resources is a joint initiative of the Food and Agriculture Organization (FAO), United Nations Development Programme (UNDP), United Nations Children's Fund (UNICEF), World Food Programme (WFP) and World Health Organization (WHO). The website provides access to communication products, tools, and resources to help users access information on how to prevent, contain, and respond to avian flu outbreaks. Communication resources available as part of the resource centre include: creative products, source materials, planning/training documents, links, and contacts. http://www.comminit.com/materials/ma2007/materials-3206.html

Join Health and Development discussion [online]

"Non-Material" Resources in Health and Development Communication

The Health e Communication website - http://www.comminit.com/healthecomm/ - is hosting a discussion with Dr. Benjamin Lozare (Associate Director, Center for Communication Programs, Bloomberg School of Public Health, Johns Hopkins University) beginning June 4 2007.

Nobel Prize winner Robert Fogel argues that inequality in the distribution of "non-material" resources such as vision of opportunity and work ethic is more severe and profound than the inequality of "material" resources. Drawing on these insights, Dr. Lozare asks whether health and development communication should focus more on the development of "non-material" and "spiritual" resources.

Join this Health e Communication discussion, as we explore the importance of "non-material" resources for development, ask why this is a neglected area, and exchange ideas about how health communicators can nurture and harness this important resource more effectively.

To register for this discussion go to:

http://forums.comminit.com/index.php?uber=5 and follow the instructions for registering to a forum.

Please note: if you are already registered to The CI forums, simply sign in using your CI Forums username and password, Edit your Profile, and click on the "Non-Material" Resources in Health and Development Communication Discussion to request participation from the moderators.

We hope you'll be able to join Dr. Lozare starting June 4th for this new Health e Communication discussion.

Communication in Malaria Control [paper]

Why Does It Matter? by Alison Dunn

This paper explores how community-level communication can engage the most vulnerable people - such as children under 5 years of age and women in the economically poorest communities in Africa - in strategies to prevent and treat malaria. It is based on the premise that current malaria control strategies rely predominantly on individuals and communities to take action to protect and treat themselves, such as by hanging insecticide-treated bed nets and (as is sometimes the case) impregnating them at timely intervals, often at the user's expense. Such strategies will only succeed, the author argues, if there is effective, contextual communication and genuine understanding around the causes, symptoms, and means of preventing and treating malaria. Communication approaches to malaria control that engage with local communities in participatory ways go beyond message delivery and social marketing and move toward a genuine exchange of understanding between agencies and local people as to what will work best in the local context. Dunn stresses that communication needs to be included in the process of malaria control from the initiation of activities, not as an afterthought or add-on. This means thinking strategically about communication from the planning stages through to implementation and evaluation.http://www.comminit.com/strategicthinking/st2006/thinking-1898.html

Latest Health News

(source: the Global Health Council)

World AIDS Vaccine Day, May 18th

Friday, May 18th, is "World AIDS Vaccine Day."

Experimental HIV Drug Delays Viral Onset

The most promising of the many experimental HIV vaccines in development will offer only limited immunity against the deadly virus, US government scientists said on Wednesday ahead of world HIV Vaccine Awareness Day. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373184

Zimbabwe: Reduce Maternal, Child Mortality

The shortage of nurses and midwives is threatening Zimbabwe and Africa's capacity to improve midwifery practice and attain the goal of reducing maternal and infant morbidity and mortality. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373185

Get Real and Save Indian Youth from AIDS:

Official Banning sex education on the grounds that it offends Indian sensibilities puts young lives at risk and jeopardizes the fight against AIDS, a top official said. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373186

Ghana: March to Raise Awareness of Women's Health and Reproductive Rights

Takes Off in Accra Today Human Rights Initiative (CHRI), the African Commission on Human Rights (ACHPR), and the Ministry of Justice, are organising the "March to Raise Awareness of Women's Health and Reproductive Rights in Africa." http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373187

Europeans Harden Opposition to Wolfowitz

European countries signaled on Wednesday they would resist any U.S. bid to keep World Bank President Paul Wolfowitz in place as the bank's board considered whether to endorse a report that found he broke bank rules. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373188

Vaccine Grant to Protect Millions from Yellow Fever

More than 48 million people in West Africa will be immunized for yellow fever over the next four years under a new vaccine programme announced on Wednesday by the public-private GAVI Alliance. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373189

Mosquito Bacteria Identified in Malaria Battle

Scientists in Italy say they have identified a potential weapon against malaria living inside the blood-sucking mosquitoes that spread the disease -- their internal bacteria. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373193

WHO Tackles Bird Flu, Global Warming

The World Health Organisation is due to unveil new guidelines to protect people from the effects of climate change when its executive body, the World Health Assembly, holds its 60th annual meeting starting Monday. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373194

Africa Still Lacks Safe Water Despite Strong Growth

Access to safe drinking water has not improved in Africa, especially the sub-Saharan region, despite several years of strong economic growth, the African Development Bank said on Sunday. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373196

Sex Education Creates Storm in AIDS-Stricken India

Moves to bring sex out of the closet in largely conservative India have kicked up a morality debate between educators who say sex education will reduce HIV rates, and critics who fear it will corrupt young minds. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373197

Asia to Test Injectable Drug for Bird, Human Flu

A new anti-viral drug to treat both bird and human flu, developed by U.S.-based BioCryst Pharmaceuticals, will be tested across Asia next month, the pharmacist involved in the trial in Hong Kong said on Monday. http://ent.groundspring.org/EmailNow/pub.php?module=URLTracker&cmd=track&j=143187442&u=1373198

Botswawa HIV update

Unu Lebakwe, Botswana Television

Thanks for your efforts of keeping me update with the latest issues pertaining to HIV/AIDS and other related health issues.

To share with you on how Botswana is doing with regard to HIV/AIDS issues; president Festus has last week told the ruling BDP women's congress that the government is proud to announce that more than 80-thousand people have enrolled in the ARVs roll out programme manned by government. The ARVs in Botswana are given out free.

Still on issues related to the scourge the research on HIV prevention vaccines, 1200 volunteers to participate on the programme.

Gambia TB situation alarming

Yusupha Bojang, Gambia

TB is one of the illness spreading due to the number of patients visiting the health center in the BRIKAMA REGION according to the TB officer in the region. The situation is alarming.

Lesotho to reduce HIV in children

by Teboho Senthebane, South Africa

The Lesotho government has launched a four-year plan to reduce new HIV infections among children by 50 percent and ensure that all HIV-infected children have access to life-prolonging antiretroviral (ARV) treatment.

Mother-to-child transmission is the leading cause of HIV infection in children. Lesotho introduced prevention of mother-to-child HIV transmission (PMTCT) services in 2003. WHO and UNICEF are partnering with Lesotho's Ministry of Health and Social Welfare to implement a new plan that includes establishing universal access to PMTCT services and reducing the risk of mother-to-child transmission by 80 percent by 2011.